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Framework for startup business funding. Created by investors

The Framework for Startup Business Funding helps to raise funds through an exciting journey. The goal is to give investors a clear view of the business. Home of startup planning.

Fast - Smart - Proven

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How your idea becomes a successful business opportunity

Picture it as an exciting journey with two parallel paths, in a standard framework

Business Journey

One path is your business journey. That is where you refine your idea through engaging and informative texts.

Investment Journey

The other path is the investment journey, where you deal with numbers and tables. This investment path supports your business arguments to attract investors.

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The Framework for Startup Business Funding helps to raise funds through an well-defined journey. The goal is to give investors a clear view of the business.

To strengthen your arguments, we will walk you through a journey composed of ten pieces, organised into five steps.

First step: You test your idea. Second step: Evaluate your idea and seek initial funding. Third step: You create a business plan using what you have learned so far. Fourth step: You combine your findings into an investment proposal. Finally, in the fifth step, you prepare your startup to grow into a scale-up business.


When you finish all five steps, you will have a clear overview to present to potential investors

Fast - Smart - Proven

Innovastart offers a fast, smart and proven framework that delivers results

This gives you Fast insights and helps you make Smart decisions with Proven techniques.

You will have the opportunity to experience strong growth on a well-defined journey, reaching success with your business idea.

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Fast – Smart – Proven

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Access insights from thousands of startups created by expert investors.

Create a solid business plan, improve your skills and confidence, and master a professional presentation for your startup investment.

The roadmap above and the signpost outline a journey through five steps.

As you continue the journey, you reach two milestones on each step. And each milestone is like a piece of a jigsaw puzzle. Collecting all 10 pieces as you progress lets you complete the entire puzzle—which forms a full business plan and investment proposal, ready for investors!

Free idea stress test

Transform your future

Don’t allow it to remain merely a dream

Why not do a quick stress test before you start developing your idea? In just three minutes, you might find ways to make it even better right away.

Access insights from thousands of startups provided by expert investors

Create a solid business plan, improve your skills and confidence, and master a professional presentation for your startup investment. This is where the journey to success begins.

How we use AI in our five-step standard framework

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We introduce a standard framework* that helps you start creating content for your business plan. Once you are happy with your draft, you can use your preferred generative AI model** to improve it. Just remember to use AI carefully so your content stays clear and organised.

*Think of our standard framework as a ten-piece puzzle that guides you through a business and investment journey. The purpose is to use all the pieces to finally build a complete storyboard that shows how to strengthen your arguments and present budget numbers and tables to support them. You will have a great presentation for potential investors.

**Generative AI refers to models like ChatGPT, Co-Pilot, NotebookLM , and others that create new content, such as text or images, based on the data they were trained on.

Boost confidence and skills to grow business opportunities

Create your startup business plan with expert investor insights! We're here to support you in getting funding, building confidence, and mastering your pitch in five straightforward steps in a standard framework. Our commitment is to introduce you to this great framework and to make text and investment content. Your task is to select and test AI tools with caution, utilising our standard framework to improve your business opportunity.

Blog Archive

The blog pages discuss and review activities and workflows based on our standard framework. The framework covers testing, presenting, and seeking funding as you develop an idea into a plan to become a business solution that fills a market gap. Here some examples:

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Why is an idea not good enough for a successful business?
An idea alone isn't enough for business success; lack of direction leads to inefficiency. Without a clear path and a guiding framework, entrepreneurs often experience confusion and failure. In contrast, a structured five-step method provides clarity and direction.
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How to transform your idea into a business opportunity.
Transform your startup ideas into reality with a five-step guide and framework from experienced investors. This guide helps you create a compelling business plan that attracts funding, builds confidence, and develops your entrepreneurial skills.
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AI Tips and Cautions.
When working with AI, it’s important to be careful about sharing business ideas to protect your patent rights. If you share too much, competitors could learn your confidential insights and put your innovations at risk.
{{brizy_dc_image_alt entityId=
Shape your future by trying out a simple idea test.
Shape your future by trying out a simple idea test. Thinking about what's ahead can be overwhelming, but taking action helps. If you have a startup idea, see if it’s worth pursuing. Take a three-minute idea test and answer five quick questions to evaluate your idea.
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Blog Archive

The blog pages discuss and review activities and workflows based on our standard framework. The framework covers testing, presenting, and seeking funding as you develop an idea into a plan to become a business solution that fills a market gap. Here some examples:

{{brizy_dc_image_alt entityId=
Why is an idea not good enough for a successful business?
An idea alone isn't enough for business success; lack of direction leads to inefficiency. Without a clear path and a guiding framework, entrepreneurs often experience confusion and failure. In contrast, a structured five-step method provides clarity and direction.
{{brizy_dc_image_alt entityId=
How to transform your idea into a business opportunity.
Transform your startup ideas into reality with a five-step guide and framework from experienced investors. This guide helps you create a compelling business plan that attracts funding, builds confidence, and develops your entrepreneurial skills.
{{brizy_dc_image_alt entityId=
AI Tips and Cautions.
When working with AI, it’s important to be careful about sharing business ideas to protect your patent rights. If you share too much, competitors could learn your confidential insights and put your innovations at risk.
{{brizy_dc_image_alt entityId=
Shape your future by trying out a simple idea test.
Shape your future by trying out a simple idea test. Thinking about what's ahead can be overwhelming, but taking action helps. If you have a startup idea, see if it’s worth pursuing. Take a three-minute idea test and answer five quick questions to evaluate your idea.